Easily absorb the ins and outs of Amplify's real-time dashboard

Amplify is designed to be as focused and uncluttered as possible, offering only the information needed on a day-to-day basis. The user interface design is purposely stripped-back meaning all the initial support that new users may need will always be found here, away from the dashboard.

As the system evolves, any changes and new features will be documented on this website. There may also be previews of forthcoming updates and news of any popular feature requests that we intend on developing.

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Amplify's Section Icons

Learn about each of Amplify's sections

Main Dashboard for Retained Clients

Offers a quick summary of retained hours remaining (including any rollover from last month) against progression of the current calendar month, illustrating how efficiently your client's time and money are being used. The dashboard also reports hours used last month, hours at risk, the potential for next month and any overtime to be charged in excess of the retainer.

Breakdown Screen for Retained Clients

Displays a clean list of all projects that have had time spent on them this month, ordered by time spent. The amount of time spent is accurately displayed in hours (to the nearest quarter) and illustrated by an orange bar where the project with the most time spent has a bar of 100%. All other projects are relative to this.

Main Dashboard for Ad-Hoc Clients

Since we feel your Ad-Hoc clients’ main concern will be keeping in touch with how much work needs paying for, the main dial cluster for Ad-Hoc clients puts both unplanned costs (main dial) and total current costs (second dial) front and centre. Both are displayed as hours and are absorbable at a glance so they can check where they stand in a flash. The right hand column (second section on mobile) shows the top Active Projects ordered by time spent or budgeted. The left-hand column (third section on mobile) gives quick access to any live Lightroom Mobile photography collections you have added.

Breakdown Screen for Ad-Hoc Clients

Displays a clean list of all active projects showing how much billable time has been spent on each. The Ad-Hoc Breakdown screen also includes any applicable budgets for each and every project, meaning your clients can get a full overview of progression for everything you’re doing for them. The amount of time spent is displayed in hours (to the nearest quarter) and illustrated by an orange bar where the project with the most time spent / budgeted is top and sets the benchmark of the longest bar. All other projects are displayed relative to this.

Photography Library

Here your clients can have access to all of the photography you have for them in Lightroom. The photography section offers photos split into albums for convenience and clarity. Any edits you apply to the photos in Lightroom are immediately reflected here.

Support & Resources

When logged into Amplify, clicking this support icon takes your clients to Amplify's educational support pages.


For clients and admins using shared computers or devices, the ability to log out means all of Amplify’s information, and their account with you, can be kept private. Clients and admins can also remain logged in by selecting the ‘Keep Me Logged In’ checkbox when logging in initially.

Deep Scrutiny (coming in V4)

Deep Scrutiny is currently in development and can be optionally added to the central navigation as part of the V4 launch. Deep Scrutiny offers full transparency displaying the notes taken for every minute ever spent on a client's account. Yes. Every minute ever!

The Amplify Setup Guide

A step-by-step guide to get you started

Setup your agency, sync with Harvest, add your users (clients and any additional admins).

Setup the optional photography galleries for each client. Lightroom is recommended but you can actually use anything with an online link such as Dropbox, Google Drive, WeTransfer etc. Upload any size image and Amplify will resize them to a highly efficient thumbnail.

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Amplify's Dashboard Dials

The Heart of Amplify

The central dial is without doubt the most important device in the whole of Amplify. It confirms your retainer's allowance, usage, progression and efficiency in an incredibly simple dial, absorbable in a flash. Remaining hours are displayed explicitly in the centre and include any rollover brought forward from last month (if you want to use the rollover feature). You don't have to calculate anything. The orange dial begins each month at 100% (all this months pre-purchased hours + any rollover from last month). As the month, and the work you do for your client progresses the orange dial decreases. Concurrently, the white dial grows with chronological progression of the current month (empty on the 1st and 100% full by the end of the month).

Combining these 2 dials gives your clients a powerful comparison of the rate you're using their hours against progression of the current month, illustrating how efficiently your time and their money are being used. Over the course of each month, the rate the orange circle is consumed should mirror the rate at which the white circle builds. If the orange consistently leaves a gap to the white, you have a great illustration to suggest they up their hours.

The dashboard also boasts 4 smaller supporting dials which bring Amplify's rollover feature into its own. These offer more elaborate information as to the current state of each client's account - ensuring your clients are always incredibly comfortable with the flexibility that rollover gives them.

The first 2 dials are used to illustrate rollover from last month, with the first dial offering a summary of how last month finished and the second explicitly displaying rollover hours - which are at risk if not used within the month they rollover to.

The third dial shows the potential amount of hours each client can accrue for use next month. ie If no more hours are used in the current month they will rollover and be available next month to make the total shown here.

Finally the overtime dial plainly shows how many hours' work you have done past their pre-paid retainer hours to be charged in excess of the retainer at your standard rate.

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Change a default dashboard into a Retainer Dashboard

In order to change a Ad-Hoc Client into a Retained Client visit Manage Clients > Change.

Under Current Rate, update the Retainer Hours to a positive number and click Update and take a look at the brand new Retainer Dashboard for that client.

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Max Spend & Rollover

About Max Spend (credit limit)

The Max Spend value is a theoretical credit limit applied to your ad-hoc clients. Enter the maximum amount of unbudgeted hours you are happy to work before you start to worry about their account getting out of hand. This value will then define 100% of the main Unbudgeted Dial on the Ad-Hoc Dashboard.

For example, if you set the Max Spend to 20 hours and a client has 15 unbudgeted hours across their active projects, their Unbudgeted Dial will be three-quarters full.

From your clients perspective, it’s a great scale to show what your happy to do for them (before any awkward conversations).

The Rollover Feature

We understand that your clients’ creative requirements vary from month to month, so Amplify has the option to rollover any unspent hours in to the next month, so your clients' work requirements can be variable whilst their costs remain steady.

For example, if they retain 10 hours per month, you can use 5 hours one month and 15 the next - no problems ...and no extra charges for them, making your retainer way more appealing than other agencies.

The Rollover Feature is optional and can be turned on or off as required.

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Lightroom Photography Library - for your clients

All in one place and accessible from anywhere in the world

If you ever produce photography for your clients you'll love Amplify. If you use Adobe Lightroom to edit and manage your photography library, it's effortless! Every single shot is easily organised and available in each of your client's Amplify dashboards. They'll love the convenience and the time you're giving them and any changes to any photos sync seamlessly.

You can even cleanly curate your photography into albums, and when you're syncing to Lightroom Mobile, it's insanely easy!

In 3 clicks or less your clients will find the shot they need, whether it was shot last week or 5 years ago, whether you have one small album or 50 epic collections for them, clients can easily browse, download, like and feedback with comments on any connected device in the world.

Any comments or likes feed straight into Lightroom back at your place in real-time (requires a free Adobe ID on your client's side).

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Feature Requests

If you think something is missing, let us know!

Thank you - we will be in touch soon
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Ask us anything

(about Amplify)

Thank you - we will be in touch soon
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The Retainer Model

Everything Simplified. The Retainer Explained.

The Upsides

No Surprises - As well as keeping your design and promo work far more consistent, retainers are great for controlling your clients' variable expenses and making long-term planning far easier as their marketing budget will typically be the same every month.

Better Hourly Rate - The main appeal of retainers is that your client's pre-payment and loyalty are supplemented by a discounted hourly rate.

Full Feedback - Your clients get access to the full 'bells-and-whistles' version of Amplify built for retainers, which gives you succinct reporting on everything they need to know in real-time. If you choose to rollout Deep Scrutiny (coming in V4) incredibly transparent itemised reports are also available anytime, whatever your clients need to know - whether they need updating on the last 15 minutes or every hour spent ever, for a specific project or your entire account - the detail is there.

Flexibility - We understand that creative requirements vary from month to month, so Amplify has been built to offer rollover of one month for any unspent hours, so your clients' work requirements can be variable whilst their costs remain steady. eg If they retain 10 hours per month, you can use 5 hours one month and 15 the next - no problems ...and no extra charges for them. Rollover is optional and can be turned on or off as required.

The Downside

Pre-Paid - Clients will have to pay for each month in advance.

Commitment - Typically your clients are contracted to a rolling agreement subject to a set notice period for cancellation (3 months in this example). Meaning if they decide it's not for them, they'll still be tied in to 3 more payments. On the plus-side, the rollover model Amplify offers means that they can spend those hours over the following 4 months.

Risk of Wastage - As any unspent hours rollover to the next month only, any hours unspent after 2 months of becoming active are wasted. eg Should a client not request any work for 3 months, they have effectively paid for that first month and got nothing in return. As part of the monthly retainer model, this money is not refunded. Don't worry though, Amplify has your back, transparently reporting the threat of wastage with the 'Hours at Risk' dial on the main dashboard. In practice, wastage happens very rarely, but is still typically more cost-effective than the price of fewer hours billed without the retainer discount and your clients were always kept abreast in real-time throughout the month.

Amplify has you covered.

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Answers to frequently asked questions

We've complied a list of the most common questions asked regarding what and why Amplify is and how it works.

If you can't find answers to a question you have within the FAQ, please get in touch and we'll be happy to talk you though it.

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